Etch

Pay-per-creation AI studio

Studio-quality AI images and video, priced per creation.

No subscriptions. No expiring credits. See the exact price before you pay — from ₹19 per image, payable over UPI.

Start creatingSee examples
₹19 · one imageMake one like this
No subscription
Exact price before you pay
UPI payments
Failed renders refunded

How it works

Three steps. No learning curve.

If you can describe it, you can make it. The whole process takes minutes, and you only pay when the result is yours.

  1. 01

    Describe what you want

    Type a prompt in plain words, or start from a ready-made template. Portraits, product photos, posters, ad creatives, short video clips.

  2. 02

    See the exact price

    Every service shows its fixed price before you commit. No credits to buy, no meters running, no checkout surprises.

  3. 03

    Pay once, download

    Pay securely over UPI. Your finished file is ready to download — and there is no subscription attached to it.

Why pay-per-creation

Own what you make. Nothing else.

Subscriptions charge you for the months you forget. Etch charges you for the work you actually get.

  • Pay per creation

    One finished image or clip has one fixed price. You pay for what you make, and nothing else.

  • No subscriptions

    There is no monthly plan to cancel and no credits that quietly expire. Use it when you need it.

  • Price before you pay

    Every service shows its exact price up front, so the checkout never surprises you.

  • Made for India

    Prices in rupees, payment over UPI, and support that answers in your timezone.

Examples

Real work, real prices.

Everything below was made on Etch. The price shown is what that exact kind of creation costs — taken straight from the price list, never rounded for marketing.

Browse all examples

Templates

Start from a ready-made template.

Pick a look and make it yours. Every template shows its exact price before you pay — some ask for a photo, some need only words.

4:5 · 1 photo · Your photoNew

Diwali Night

Diwali night portrait — diyas glowing, fireworks bokeh, 4 takes.

₹69Use template
1:1 · 1 photo · Your productNew

Ad Remix Pack

Four ad-ready takes of your product — studio, lifestyle, macro, drama.

₹69Use template
1:1 · 1 photo · Your productNew

Unboxing Spotlight

Your product emerging from its box under one dramatic spotlight.

₹39Use template
16:9 · 1 photo · Your productNew

Billboard Launch

Your product towering on a giant city billboard at night — then animate it.

₹39Use template
1:1 · 1 photo · Your productPopular

Studio Product Shot

Clean studio product photo on a seamless background, soft key light.

₹39Use template
4:5 · 1 photo · Your photoNew

Neon Noir Portrait

Rain-slicked street, neon reflections, teal-and-orange cinematic grade.

₹19Use template
Browse all templates

Tools

Every tool. One honest price.

Twelve tools, all live right now — AI generation and real media processing. Each card opens the real thing at its exact price.

From the blog

Guides worth your time.

Practical write-ups on AI image and video costs, quality, and workflows — written for people who make things.

Guides

AI Image Generator India: Pay Per Creation vs Subscription

Compare pay-per-creation AI image generators with monthly subscriptions in India. Real prices, who each model suits, and how Etch's ₹19 per image works.

6 Oct 2026 · 6 min read

Sellers

AI Product Photography for Indian Sellers: A Practical Guide

How Indian sellers get studio-grade product photos with AI for ₹39 each — no photoshoot, no studio rental. What to prepare, what to expect, and honest limits.

6 Oct 2026 · 6 min read

Pricing

How Much Does AI Video Cost in India? Real Prices Explained

AI video pricing in India with real numbers: per-clip costs, credit packs, subscriptions, and Etch's flat ₹89 per 5-second clip.

6 Oct 2026 · 6 min read

Read all guides

Pricing

One creation. One price.

Four services, four fixed prices. Pick one, see the price, pay once. Remakes start cheaper because iterating shouldn't cost full price twice.

Single image

₹19

One finished image at your chosen quality and ratio. Portraits, posters, concepts.

Choose single image

4-pack

₹69

Four images on one concept — iterate on an idea without paying four times.

Choose 4-pack

5s clip

₹89

A five-second video clip from your prompt. Ready for reels and ads.

Choose 5s clip

Prices include GST. Every price on this page comes from the same price list the checkout uses — full pricing details.

FAQ

Questions, answered

No. Etch is pay-per-creation: every service has one fixed price, you pay once per finished piece, and there is no plan to cancel or credits that expire.

Pay only for what you make.

Three free images every day. When you need more, pick a service, see the price, pay once over UPI. No subscription, ever.

Start creatingCompare services